google glass wearable technology

What is Wearable Technology & what does it mean for Marketers?

Posted by Louise Stevenson on

There are many definitions of wearable technology on the internet but in its simplest form wearable technology refers to computer devices embedded into clothing and accessories worn on the body. The most talked about examples of wearable technology are probably Google Glass or the Apple Watch – devices designed to give the user hands-free access…

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