What is Dark Social and how can it affect your social media strategy?

Posted by Melanie Bartlett on

Don’t worry we aren’t literally going to take you over to the dark side, but instead enlighten you all about ‘Dark Social’; what it means and how it could affect your social media strategy.   Q. What is Dark Social? A. Dark Social is a term coined by Alexis C. Madrigal, tech editor at Atlantic.com,…

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