Job Type: Full Time (option for 4 days a week), Permanent
Starting Date: February 2019
Salary: £25k – £30k (depending on experience)
Tiger Marketing is a
small and lively full-service marketing agency with a heavy emphasis on digital
communications and creative marketing campaigns. We work in partnership with
our clients and offer innovative and effective solutions.
The ideal Tiger to
join our team will have great technical SEO abilities with an analytical mind
as well as a creative streak, be able to think outside the box in planning and
implementing new SEO initiatives at an exceptionally high standard whilst
juggling multiple projects.
You will be supported
and driven to deliver high-quality work within an allocated time period, be an
excellent communicator, have in-depth understanding of consumer behaviour and
content consumption across digital platforms, plus remain up to date with
digital trends and new marketing opportunities.
Acute attention to
detail, effective planning, multi-tasking and being highly organised will be
essential to flourish in this ROARsome role – it is not for the fainthearted!
Plan, execute and monitor first-class SEO campaigns either exclusively as on-going monthly retainer work for clients and /or as part of a more holistic marketing campaign that provides insights to help with data-driven decisions:
Extensive keyword research and produce written summaries explaining to clients how the SEO rich content will be used (i.e. in website / blogs)
Internal and external link building including backlinks
Website review/audits, recommend improvements and implementing them
Front end review of flow / content / navigation / usability etc.
Back end audit of hierarchy and information architecture / meta data / technical issues / crawl analysis / site speed improvements / schema markup / index bloat / website indexing etc.
Build SEO strategies
Compile and present SEO guidelines
Work alongside external website developers to implement recommendations
Build high quality advertising campaigns across search and social platforms
Produce advertising strategies
Optimisation and performance improvement of paid campaigns
Track metrics using a wide range of tools
Produce attractive and concise copy
Contribute to the development of creative cross-channel campaigns
Compile analysis reports (monthly, quarterly and yearly) assessing data, noting trends and intelligently evaluating the outcome.
Support and work alongside the rest of the Marketing Team in planning and executing digital strategies and marketing campaigns across various channels in brainstorm sessions.
Manage and work closely alongside the Marketing Executive:
In planning, executing and monitoring search and social campaigns.
Support the Marketing Executive with the social media content management and ensure a high standard of work is maintained.
Act as a sounding board for the Marketing Executive teaching best practices in digital marketing and SEO.
Communicating with team to provide recommendations and advice regarding the SEO strategies and ideas.
Qualifications and Experience
Degree level education or minimum of 3 year’s experience in a similar role in-house or agency side
Proven history of working in SEO and paid campaigns and achieving successful results
Management experience preferred but not essential
Strong technical SEO knowledge as well as being knowledgeable in digital marketing
Extensive use of analysis and reporting including:
SEMrush / Moz / Majestic / Screaming Frog / Buzzsumo – or similar software
Excellent understanding of Google Algorithms – Panda, Penguin
Fully proficient in Google Analytics and Search Console
MailChimp or similar software
Experience of running paid campaigns across Google, Facebook, Bing and Instagram
Insights of Facebook / Twitter / Instagram
Facebook Certified professional would be beneficial
Google AdWords qualification would be beneficial
This is an excellent
role, which has plenty of scope for development in our fast growing, forward
thinking agency. The more you put into this role, the more you will achieve,
progress and thrive.
We’re looking for
someone ROARING with excitement to grow within our Tiger team, and in return
you’ll work in a creative space, with amazing clients, in a place where your
ideas will be welcomed, and we relax with a beer on a Friday afternoon!